The dynamic Filipino wellness industry is a rich source of natural products and time-honored practices grounded in tradition and sustainability.
Binga Beach Resort is proud to partner with Pure Culture as the company delivers natural, effective skincare rooted in traditional wisdom and refined through modern formulations.
From tropical skincare innovations to homegrown brands that meet the highest global standards, this guide highlights the essential items that will keep you glowing while celebrating the best of Filipino wellness.
Guided by the Pure Culture Code, the brand champions sustainability and ethical practices, relying on locally sourced ingredients to create eco-friendly, cruelty-free products featuring heat-inactivated probiotics.
Their award-winning Wild Algae Glow Up Serum—lightweight yet powerful—is a standout for combination and oily skin. Infused with vitamin C, hyaluronic acid, and niacinamide, it delivers a radiant finish without heaviness, making it ideal for humid, tropical climates. In line with their advocacy, 1% of all sales supports rewilding efforts, starting with Philippine marine habitats.
Pili Ani uplifts farming communities in the Bicol region by sustainably sourcing precious Pili and Elemi oils—nutrient-rich botanicals often hailed as the “holy grail” of anti-aging. Through close collaboration with local growers, the brand helps preserve Filipino heritage while ensuring responsible harvesting practices. Among their hero products is the Self-care Night Recovery Oil, a restorative blend that promotes overnight skin renewal. Another crowd favorite, the Moisturizing Tinted Pili Lip Butter, delivers both nourishing hydration and a natural hint of color. Every purchase contributes to ongoing reforestation work in Bicol.
VMV Hypoallergenics® offers clinically validated, hypoallergenic skincare designed with an uncompromising focus on safety. Their proprietary VH-Rating system guarantees formulations free of common allergens, backed by over 75 published and awarded studies. A flagship product, the Armada Face Cover Sunscreen, provides broad-spectrum protection against UVA, UVB, infrared, and visible light, fortified with antioxidants and calming ingredients to help prevent skin cancer, hyperpigmentation, and photoaging.
Ellana Cosmetics, founded in 2007, creates skin-first, high-performance makeup that blends beauty with skincare benefits. Committed to sustainability, the brand offers vegan, cruelty-free products infused with skin-nourishing actives. Their best-selling Loose Mineral SkinShield Foundation with SPF 16 features gentle ingredients like kaolin clay and zinc oxide, offering buildable coverage while absorbing impurities and calming inflammation.
Human Nature, the country’s pioneering champion of natural and affordable personal care, prioritizes both quality and social impact. Dedicated to uplifting Filipino communities—especially the working poor—the brand delivers safe, effective, sustainable products grounded in integrity and stewardship. A standout favorite is the Natural Hair Revival Coco Mask, a weekly deep-conditioning treatment powered by virgin coconut oil to reduce protein loss, restore shine, and enhance softness and manageability, all wrapped in a soothing fruity scent.
Check out Pure Culture’s social media profiles here:
https://www.facebook.com/purecultureph